Search engine optimization.
Often referred to as SEO, search engine
optimization is among the hottest and most challenging features
of the Web today. Everyone wants his Website to appear at the top
of the search results of all search engines (Google, Altavista,
Lycos, Hotbot, just to name a few). The problem is, each engine
uses a different algorithm to determine search rankand to
make matters worse, they keep changing the algorithms.
While we at McWebmaster.com can't guarantee
you'll be number one with Google on all your keyword searches, we
do know what Google, along with the rest of the major search engines,
is looking for. We know how to code your pages to give you the best
chances at the outset. What's more, if you like, we can work with
you on a careful plan of submitting your site and going after those
all-important reciprocal links (sites you link to that link to you
back). SEO is a struggle and an on-going one, but we use the very
best software tools in the industry to give you the best rankings
without breaking your budget.